Free Website Audit for SaaS & B2B Startups | Onyxarro
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For SaaS & startups · Free · 48-hour turnaround

Your SaaS website should explain the product before users lose interest.

Visitors decide in seconds whether your product is for them. If the hero is vague, the demo CTA is buried, or the feature explanations require five scrolls, you are losing qualified traffic to clearer competitors. We will audit your site in 48 hours and ship a redesigned homepage preview, free.

Request Free Audit See what we check

No call needed · Free audit · 48-hour previews · Fixed pricing

Quick answer: Onyxarro's free website audit for SaaS companies covers software startups, B2B SaaS, vertical SaaS, dev-tools, AI products, and product-led growth marketing sites. It includes three deliverables: a written audit ranking every issue costing you qualified signups (above-the-fold value prop, product positioning, landing pages, pricing pages, demo requests, trial signups, signup and onboarding clarity, mobile speed, conversion friction, feature explanations, social proof and case-study sections, customer logos, trust signals, lead generation), a redesigned homepage preview deployed at a public URL, and a recommended Onyxarro package fit. We never touch the authenticated app dashboard, only the marketing site. All three arrive by email within 48 hours, free, no card, no calls. Honest framing only: outcomes vary by category and stage. We do not promise specific MRR, ARR, signup volume, trial conversion, activation rate, demo bookings, or churn improvements. Submit your marketing-site URL on /audit; full service catalogue and pricing at /services; founder context at /about; concept demos at /concepts are concept projects, not paid client work; broader agency overview on the homepage.

SaaS

Your SaaS website should explain the product before users lose interest.

48-hour audit

Full audit + redesigned homepage preview, delivered in two days.

Zero risk

Free, no calls, no obligation. Yours to keep even if you never hire us.

The pain

Why SaaS sites leak qualified traffic.

Founders write SaaS copy for themselves, not for new visitors. Generic AI-flavoured heroes, feature lists without outcomes, and CTAs that compete with the nav bar quietly drag conversion. The fix is rarely a redesign. It is a rewrite of the first 1.5 screens.

What we audit

What we audit on a SaaS website.

Six conversion checkpoints across hero, product, proof, and signup.

Above-the-fold value prop

In one sentence, can a new visitor describe what you do, who it is for, and why they should care?

Demo / trial CTA prominence

Where is the primary CTA? Does it survive scroll? Is it consistent with the offer in the hero?

Feature explanations & visuals

Are features tied to outcomes? Are screenshots real, current, and load-fast? Is jargon kept in check?

Social proof & logos

Customer logos, named testimonials, case studies, integrations: how confidently do you signal traction?

Pricing clarity

Tiered, transparent, and easy to scan? Or hidden behind a sales call? Pricing is a brand decision.

Signup & onboarding path

Number of fields, time-to-aha, post-signup screen: the bridge from visitor to first activation.

What your website should do

Your site should turn cold traffic into qualified signups.

A premium SaaS site explains the product in seconds, proves it with real customers, and makes signup the obvious next step. Less marketing fluff. More conversion craft. That is the bar.

Before vs After

From generic to authority in 48 hours.

Before

Generic, unclear, low-trust website

  • Vague AI-flavoured hero copy
  • Feature lists without outcomes
  • CTA competing with the nav
  • Stale or fake screenshots
  • Pricing locked behind a call
After

Premium, authority-building, conversion-focused

  • One-sentence value prop
  • Outcome-led feature stories
  • CTA above the fold + sticky
  • Real product screenshots
  • Transparent pricing tiers
What you receive

Six deliverables. Zero commitment.

Real work, built for SaaS, by us. Yours to keep.

Deliverable 1

Website trust review

Where your site builds, or breaks, trust at first impression.

Deliverable 2

First-impression review

What a brand-new visitor sees, feels, and does in the first ten seconds.

Deliverable 3

CTA review

Primary CTA placement, copy, frequency, and friction across the site.

Deliverable 4

Competitor comparison

A side-by-side benchmark against two direct competitors in your category.

Deliverable 5

Homepage redesign direction

A redesigned homepage preview, yours to keep, even if you never hire us.

Deliverable 6

Recommended package

Which Onyxarro package fits (Launch, Growth, or Studio) and what it would deliver.

Honest proof

Estimates, not guarantees.

Onyxarro does not promise specific MRR, ARR, signup volume, trial conversion, activation rates, demo bookings, or churn outcomes. What we promise is honest, written work and a redesigned preview you can open and inspect.

Honest scope

This is a marketing-site design review. Activation, retention, and revenue depend on product fit, onboarding craft, and a dozen factors we do not control. We will name the friction; the lift is the team's to ship.

Patterns, not promises

The redesigned homepage preview demonstrates one-sentence value prop framing, outcome-led feature stories, and a primary CTA that survives scroll. Real client case studies will appear at /work as paid projects ship and clients approve publication.

What we do not do

No fake testimonials, no aggregated star ratings, no stock client logos. No guaranteed MRR / ARR / signup / activation / churn claims. We never touch the authenticated product UI. Strictly a marketing-site design review.

SaaS FAQs

The questions SaaS founders ask most before the audit.

Do you redesign just the marketing site or the app dashboard too?

Marketing site only. The audit covers your homepage, pricing, signup flow, and demo-booking page: the parts that turn visitors into trials. The authenticated app dashboard stays with your engineering team. We never touch product UI.

What CMS / framework do you build on?

Hand-coded HTML, CSS, and JavaScript hosted on Vercel. No Webflow, no Wordpress, no Framer. Faster than every page-builder, and your engineering team can extend it with React components when needed.

Will the rebuild break our analytics and signup tracking?

No. We map every active analytics tool (GA4, PostHog, Mixpanel, Amplitude, Segment) and signup-flow event before we touch the marketing site. Tracking is rewired and verified before launch, never broken in transition.

Is this really free? What's the catch?

Yes. Free audit, free redesigned homepage preview, free conversion report, yours to keep. Some businesses who see the redesign decide to hire Onyxarro for the full build. That is the model: prove value first, then let the right clients move forward.

What if we want the full marketing site rebuild?

Reply to the audit email. We will send a fixed quote (Launch $5,000, Growth $8,000, Studio $13,000+ custom scoped) and timeline. 50% deposit starts the build. Larger Studio builds are scoped clearly before we start. No retainers, no surprise invoices.

See what your SaaS site could become.

Send your URL. In 48 hours we will deliver a free audit, a redesigned homepage preview, and a recommended package. No calls. No pressure.